Power Mac Center Joins Philippine Fashion Week 2017

Power Mac Center returns to the Philippine Fashion Week runways to flaunt the hottest tech accessories and show the world how marrying top-notch Filipino fashion and cutting-edge tech products is done. This partnership cements Power Mac Center’s position as a lifestyle brand dedicated to setting trends in fashion tech that coincide with the global vision of Philippine Fashion Week.

As its Official Technology Retail partner, the premium Apple reseller brings its newest collection of meticulously crafted accessories to the country’s grandest fashion congregation happening on May 27-28, 2017 at theDiscovery Primea in Makati City.

This year’s line-up is composed of premium brands with an international audience. Power Mac Center partnersSonix, Moshi, Wraps, Jabra, Sennheiser and Hoco are set to wow the fashion glitterati with their latest innovations, integrated into the Holiday 2017 collections of some of the country’s renowned fashion designers.

“Power Mac Center has always supported creative self-expression. Over the years, we’ve seen brands reinvent tech accessories in terms of design and functionality and we’d like to see how that plays out with this year’s roster of designers and their collections,” said Power Mac Center Marketing Director Joey Alvarez.

A trendsetter in consumer electronics in its own right, Power Mac Center carefully curated the pieces that best represent its vision for the future of tech accessories. Among the trends it will present this year are printed power banks, wristband headphones, full-sized yet lightweight backpacks, wireless earphones with integrated training apps, classic watch bands, and luxury headphones.

To show how these trends and digital tools are woven into the fabric of modern life, Mixy Dy, Kaye Morales,Jerome Salaya-Ang, Jeffrey Rogador, EsAc, and Pat Santos worked closely with the brands to create an exceptional collection of fashion-forward pieces that mix well with designer tech accessories. Gone are the days when “techie” meant “geeky” in the looks department and in its place is a new aesthetic that’s perfect for the fashion savvy and tech-obsessed millennial generation.

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Established in 1994, Power Mac Center has grown to be the premier Apple reseller and authorized service provider in the Philippines. It carries world-renowned brands of digital lifestyle essentials and provides Filipinos the complete Apple experience through its extensive network of retail stores, service centers, and training facilities nationwide. More information about products and services may be obtained from Power Mac Center’s 29 branches or at www.powermaccenter.com  or on Facebook, Twitter, and Instagram (@powermaccenter).