Top brands and amazing deals for your Christmas shopping The biggest online shopping event in Southeast Asia kicks off on November 11, 2016 with the participation of more than 12,500 local and international brands and 6,000 merchants. This month-long shopping event is Lazada’s fifth Online Revolution since its launch in 2012. This year’s theme is ‘Brands for All,’ putting customers’ favorite brands in the spotlight. Customers can expect jaw-dropping, well-curated offers, and exclusive launches of branded items.