SM Viyline MSME Caravan: Strengthening community ties at SM City Baguio

The much-anticipated second leg of the Viyline Micro, Small, and Medium Enterprises (MSME)

Caravan is setto take place at SM City Baguio from February 19-25, 2025, bringing together an exciting array of MSMEs and community members for a dynamic shopping experience. This collaboration

between Viyline and SM aimsto boost local businesses while promoting community engagement, and

the event is poised to be a game-changer for MSMEs in the region.

A highlight of the event will be the presence of Viy Cortez, renowned influencer and wife of popular

YouTuber CONG TV. Known for her strong online following and influence, Viy Cortez will grace the

opening ceremony, adding a touch of excitement and star power to the event. Her involvement in this

initiative underscores the significance of the MSME Caravan as an opportunity to elevate the

community.

The Viyline MSME Caravan is more than just a bazaar—it’s a collaborative effort to strengthen the

local economy, support budding entrepreneurs, and celebrate the diversity and creativity of the MSME

sector. By bringing together small business owners, influencers, and community members, this event

nurtures deeper connections and encourages greater consumer engagement.

The success of the first leg of the Viyline MSME Caravan, held at SM City Bataan last January 22 - 29, 2025, has set the stage for a thrilling second installment, and this collaboration with SM City Baguio

promises to take things to the next level. With the support of influential figures like Viy Cortez, the

event is bound to attract a wide audience, further solidifying the importance of MSMEs in promoting

community growth.

The caravan continues to SM City Dasmarinas from March 19-30, after its SM City Baguio stop
(February 19-25, 2025). See the full schedule at www.smsupermalls.com.

Empowering MSME success at SM Supermalls
SM Supermalls champions MSME growth and sustainability by providing prime retail spaces and

high-impact promotions. As home to the country’s largest MSME community, SM offers end-to-end

support—from incubation to national expansion—ensuring that local businesses thrive in a highly

competitive landscape.

SM Home Fair at SMX June 28-30, 2019

SM Home, which has become the go-to home store for consumers and designers/architects alike, will be holding its biggest home fair yet from June 28 to 30 at the SMX Convention Center Manila at the Mall of Asia Complex.

Essilor and GMA Kapuso Foundation provide 500 prescription glasses

In its commitment to provide better visual health for all, Essilor, the world leader for ophthalmic optics, reached out to Filipinos in need of vision correction at the annual Kapuso 20-20 Eye Project. Together with GMA Kapuso Foundation, Essilor provided 500 pairs of prescription glasses to underprivileged Filipinos at the GMA Kapuso Foundation booth. Apart from eye glasses, Essilor also gave free vision screening and eye check up. “Many Filipinos suffer from poor vision and it is our company’s commitment to help address this problem globally,” said Dr. Emelita Roleda, General Manager of Essilor Philippines. “That’s why we are very pleased to be part of outreach programs like this where we can help Filipinos see better, raise awareness on the importance of having healthy vision and emphasize the urgency of having your vision corrected.” The event, which was held at the GMA Kapuso headquarters, was done in celebration of Sight Saving month. The outreach project was also support...

Vista Cinemas opens first and only MX4D Motion EFX Theater in the country at Evia Lifestyle Center

Mall-goers of the Metro South can now experience the best cinema experience available in the world. After the successful opening of its first movie theaters in Taguig, Vista Cinemas has opened to the public its second location at Evia Lifestyle Center in Vista City, Daang Hari. The four new movie theaters equipped with unique top-of-the-linefeatures are now ready to to redefine the movie-watching experience in the Southern Metro. Three of the four newly opened cinemas are fitted with the latest and the best in audio technology--Dolby Atmos -- which allows movie-goers to feel like they're part of every scene. Sound produced by the Atmos System is projected from every direction in the cinema and moves with the action on-screen – creating a one-of-a-kind movie experience.

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