Joy #BestEverLife Salu-Salo celebrates the new Best Ever Joy washing 17,500 plates with just one bottle in San Juanico Bridge

With the launch of its new and best ever formulation, Joy, the leading dishwashing liquid in the Philippines, doubled its famous old record of number of plates washed with a single bottle. From 8,000 plates 20 years ago, 17,500 plates were cleaned with just one single 495 ml bottle of the new Best Ever Joy - covering the entire length of the San Juanico bridge and back.

Joy #BestEverLife Salu-Salo Celebrates The New Best Ever Joy Washing In San Juanico Bridge

“With our effort to continuously innovate Joy to help Filipino families achieve their Best Ever Life, we introduce the new Best Ever Joy that can wash more plates with just one bottle. This means more savings for families that they can use to lead their best ever lives. The Best Ever Joy is so good that its new formulation was able to clean 17,500 plates with just one bottle of Joy, doubling our own record of almost 8,000 plates 20 years ago,” shares David Jay Gomez, Dish Care Brand Manager at Procter and Gamble.

Continuing the celebration that started on June 23 in Tacloban City to celebrate this record-breaking occasion, Joy hosted the #BestEverLife salu-salo at Plaza Ibarra with mom celebrity Jolina Magdangal-Escueta. Media and blogger guests were treated to a fiesta-themed event filled with scrumptious Filipino dishes and delicacies and festive song and dance performances.

Jolina Magdangal-Escueta, joined by celebrity mom Ruffa Mae Quinto and blogger Momi Berlin shared their own stories of how the new best ever Joy has helped them lead the best ever life for their families. “I love hosting and cooking for my family and friends, so I always end up with a lot of dishware and cooking ware to clean after every event. But I only had to use one drop of Joy to clean them all,”Jolina shares.

“I tried using a different dishwashing liquid in the past, but even though it was cheaper, we ended up spending more because we finished up one bottle so fast. When I use Joy, because the product is so concentrated, one drop goes a long way,” Momi Berlin added.

In the event, Joy showed its superior dishwashing ability through experiment videos that visualized the product’s new and improved formulation, and even a live demo of the Best Ever Joy cleaning up the plates used in the salu-salo.

Joy also extended the celebration of the Best Ever Life beyond the attendees of the event. The salu-salo commemorated SOS Children’s Village Alabang as Joy’s beneficiary in bringing the best ever life to Filipino household by supporting the children’s daily meals.

With the launch of the new best ever Joy, more plates can be cleaned, and more Filipinos can discover their best ever life.

For more information about Joy, visit the Joy Philippines Facebook page.

SM Home Fair at SMX June 28-30, 2019

SM Home, which has become the go-to home store for consumers and designers/architects alike, will be holding its biggest home fair yet from June 28 to 30 at the SMX Convention Center Manila at the Mall of Asia Complex.

SM Cinema Joins GMovies Roster of Theater Partners

SM Cinema, the country’s largest chain of movie houses, has joined GMovies roster of theater partners, giving users of the mobile movie booking app a faster and easier way to buy tickets from any of over 300 SM theaters nationwide anytime at their convenience. For the SM Cinema partnership, Globe Telecom’s mobile money solution GCash will initially be the exclusive payment gateway for GMovies users. GCash will be used in tandem with ePLUS, SM’s integrated e-wallet and loyalty system to give SM Cinema patrons another way to enjoy the movies. At present, SM Cinema operates over 300 2D and 3D screens, 8 IMAX Theaters and 13 Director’s Club Cinemas for a total market share of over 50 percent. “We are always looking for ways to provide the best experience for our customers, thus, it is a big win for GMovies to have SM Cinema on board since it gives our users from all over the Philippines more options to choose from. With SM Cinema as a partner, GMovies now covers 77 percent o...

Essilor and GMA Kapuso Foundation provide 500 prescription glasses

In its commitment to provide better visual health for all, Essilor, the world leader for ophthalmic optics, reached out to Filipinos in need of vision correction at the annual Kapuso 20-20 Eye Project. Together with GMA Kapuso Foundation, Essilor provided 500 pairs of prescription glasses to underprivileged Filipinos at the GMA Kapuso Foundation booth. Apart from eye glasses, Essilor also gave free vision screening and eye check up. “Many Filipinos suffer from poor vision and it is our company’s commitment to help address this problem globally,” said Dr. Emelita Roleda, General Manager of Essilor Philippines. “That’s why we are very pleased to be part of outreach programs like this where we can help Filipinos see better, raise awareness on the importance of having healthy vision and emphasize the urgency of having your vision corrected.” The event, which was held at the GMA Kapuso headquarters, was done in celebration of Sight Saving month. The outreach project was also support...

Daily Newsmakers

Search This Blog