Solar Entertainment Corporation stays on top of its game

Network unveils channels’ new look and more exciting things ahead

Solar Entertainment Corporation remains to be the largest content provider and channel operator in Southeast Asia. The network is comprised of seven (7) channels—ETC, 2nd Avenue, Jack TV, CT, Solar Sports, Basketball TV, and NBA Premium. The viewers are in for a treat when they tune in to Solar Entertainment’s roster of channels on Sunday, October 16, as the first integrated rebranding execution of the channels will be revealed.

In hindsight, it was an effort done separately by the stations. Solar Entertainment Corporation President and CEO Wilson Tieng says, “[This year], we are doing the change of the broadcast design simultaneously for higher impact and to bring more excitement for the channels and its viewers. Through this venture, we aim to boost viewership and market share by giving a fresh take on our channels and topnotch content tied with the new look.”

While the technology of content delivery to the market is evolving, the TV network continues to grow and keep up with the changing landscape. “Solar has kept its fingers on the pulse of media-savvy Filipino audiences,” says Tieng. “We pay attention to emerging viewing habits while at the same time, setting the trend and changing mindsets.”

With the emergence of digital media, Solar stays on top of its game as the pioneer in providing Filipino audiences the access to international shows, sporting events, films, and eventually online content. Tieng confirms, “We have to open all the avenues for marketing and revenue. It creates the challenge of gaining traction with your audience, especially the millennials, and support from advertisers. There are more exciting announcements for this last stretch of the year and onto 2017, specifically for the channel content and digital assets of Solar. We are definitely going for more.”

Don’t miss the channel flip of ETC, 2nd Avenue, Solar Sports, and Basketball TV happening on October 16 at 8 PM.

ETC is on UHF channel 21, Sky Cable channel 16, Destiny Digital channel 16, Global Destiny channel 28, Cignal channel 9, or Cablelink channel 34.

2nd Avenue is seen on UHF Free TV Ch. 29, SkyCable Ch. 19, Global Destiny Cable Ch. 29, Cablelink Ch. 35, and Cignal Ch. 28.

Solar Sports is on SkyCable Ch.70, Destiny Ch.35, and Cablelink Ch.58 and Basketball TV is available on SkyCable Ch. 33, Cignal Ch. 35, and Global Destiny Ch. 34.

SM Home Fair at SMX June 28-30, 2019

SM Home, which has become the go-to home store for consumers and designers/architects alike, will be holding its biggest home fair yet from June 28 to 30 at the SMX Convention Center Manila at the Mall of Asia Complex.

SM Cinema Joins GMovies Roster of Theater Partners

SM Cinema, the country’s largest chain of movie houses, has joined GMovies roster of theater partners, giving users of the mobile movie booking app a faster and easier way to buy tickets from any of over 300 SM theaters nationwide anytime at their convenience. For the SM Cinema partnership, Globe Telecom’s mobile money solution GCash will initially be the exclusive payment gateway for GMovies users. GCash will be used in tandem with ePLUS, SM’s integrated e-wallet and loyalty system to give SM Cinema patrons another way to enjoy the movies. At present, SM Cinema operates over 300 2D and 3D screens, 8 IMAX Theaters and 13 Director’s Club Cinemas for a total market share of over 50 percent. “We are always looking for ways to provide the best experience for our customers, thus, it is a big win for GMovies to have SM Cinema on board since it gives our users from all over the Philippines more options to choose from. With SM Cinema as a partner, GMovies now covers 77 percent o...

Essilor and GMA Kapuso Foundation provide 500 prescription glasses

In its commitment to provide better visual health for all, Essilor, the world leader for ophthalmic optics, reached out to Filipinos in need of vision correction at the annual Kapuso 20-20 Eye Project. Together with GMA Kapuso Foundation, Essilor provided 500 pairs of prescription glasses to underprivileged Filipinos at the GMA Kapuso Foundation booth. Apart from eye glasses, Essilor also gave free vision screening and eye check up. “Many Filipinos suffer from poor vision and it is our company’s commitment to help address this problem globally,” said Dr. Emelita Roleda, General Manager of Essilor Philippines. “That’s why we are very pleased to be part of outreach programs like this where we can help Filipinos see better, raise awareness on the importance of having healthy vision and emphasize the urgency of having your vision corrected.” The event, which was held at the GMA Kapuso headquarters, was done in celebration of Sight Saving month. The outreach project was also support...

Daily Newsmakers

Search This Blog