Skip to main content

AMD Takes 83% Share of Global VR System Market, Driving Leading VR Experiences for Consumers and Developers

AMD (NASDAQ: AMD) recently announced at the 2016 Game Developer Conference that the company will underscore its dominance of the global virtual reality systems market. It revealed new advances in hardware and software to further the reach of VR, and unveiled its new GPU certified program that simplifies adoption of VR technology for consumers and content creators.
“AMD continues to be a driving force in virtual reality,” said Raja Koduri, senior vice president and chief architect, Radeon Technologies Group, AMD. “We’re bringing the technology to more people around the world through our efforts to expand the VR ecosystem with VR i-Cafés in China, new Oculus Rift and HTC Vive headsets, and a wide variety of content partners in gaming, entertainment, education, science, medicine, journalism and several other exciting fields.”
AMD is also making VR more easily accessible to consumers and content creators with its GPU certified program featuring the new “Radeon VR Ready Premium” and “Radeon VR Ready Creator” tiers. Its forthcoming Polaris GPUs and award-winning AMD LiquidVR™ technology will simultaneously advance groundbreaking VR-optimized graphics.


Expanding the VR ecosystem
  • Leading market share – AMD is powering the overwhelming majority of home entertainment VR systems around the world, with an estimated 83 percent market share.1 This share is driven in part by AMD technology powering VR-capable game consoles installed in millions of homes globally.
  • Powering the premium VR headsets of 2016 – AMD is partnering with the Oculus Rift and HTC Vive Pre headset manufacturers to ensure the Radeon™ ecosystem is ready to take advantage of their hugely anticipated launches this year.
  • Collaborating to develop new form factors – AMD is working with Sulon Technologies Inc. on the Sulon Q™ headset, the world’s first and only all-in-one, tether-free, “wear and play” headset for virtual reality, augmented reality, and spatial computing. Powered by Radeon™ graphics and leveraging AMD’s LiquidVR™ technology for smooth and responsive AR and VR experiences, the Sulon Q™ headset allows users to effortlessly enhance the real world through augmented reality applications, and seamlessly transitions from the real world to virtual worlds.
  • Powering premium VR experiences beyond gaming – AMD is collaborating with leading organizations to illustrate the power of VR outside of gaming, working with companies in healthcare, entertainment, education, media, training and simulation, among others. AMD is already seeing fruits of the efforts in projects including General Electric’s “The Neuro VR Experience” experience simulating brain activity, The Smithsonian Museum’s “First: The Story of Orville and Wilbur” experience, and incredible storytelling in VR through a recently announced collaboration with the Associated Press.

Advancing technology to power premium VR experiences
  • Showcasing next-generation VR-optimized GPU hardware – AMD demonstrated for the first time ever the company’s forthcoming Polaris 10 GPU running Valve’s Aperture Science Robot Repair demo powered by the HTC Vive Pre. The sample GPU features the recently announced Polaris GPU architecture designed for 14nm FinFET, optimized for DirectX® 12 and VR, and boasts significant architectural improvements over previous AMD architectures including HDR monitor support, industry-leading performance-per-watt 2, and AMD’s 4th generation Graphics Core Next (GCN) architecture.
  • Growing adoption of GPUOpen’s LiquidVR™ technology – AMD LiquidVR™ technology helps address obstacles in content, comfort and compatibility that together take the industry a step closer to true, life-like presence in VR games, applications and experiences. Today AMD LiquidVR™ technology is being used across the VR software stack by headset manufacturers, including Oculus, HTC, game engine developers and content creators.

Simplifying VR adoption for consumers and content creators
AMD recently announced its new GPU certified program for VR, allowing OEMs, system builders, and AIB partners to instantly communicate to consumers which certified Radeon™ products can be used to deliver exceptional VR experiences with the Oculus Rift and HTC Vive headsets.
  • “Radeon™ VR Ready Premium” solutions for exceptional VR experiences–Certified Radeon™ R9 290-class graphics cards and higher, and systems built using those cards, are now eligible for the “Radeon™ VR Ready Premium” seal.
  • “VR-optimized systems like the HP ENVY Phoenix is specifically configured with the quality, performance and computing power to enable amazing virtual experiences,” said Kevin Frost, vice president and general manager, consumer personal systems, HP Inc. "HP is working with AMD to deliver the VR-ready HP ENVY Phoenix tower for a seamless out-of-the-box experience. With the Radeon™ VR Ready Premium program, it will help customers to take the guess work out of selecting the right VR capable graphics.”
  • “Radeon™ VR Ready Creator” solutions for VR professionals, experience designers, and developers –The “Radeon™ VR Ready Creator” seal signifies unprecedented performance and industry-leading innovation that empowers VR content creators and experience designers with incredibly powerful and capable development tools. Featuring an upcoming graphics card with AMD’s LiquidVR SDK (software developer kit), the “Radeon™ VR Ready Creator” designation signifies the ultimate performance for both content creation and consumption for VR professionals.


Comments

Popular posts from this blog

#MothersDayAtSM: Quality Time Ideas for MOMS

Celebrate the mother figures in your life with a day full of love, indulgence, and unforgettable  experiences— only at SM Supermalls. From food and gifts to well-deserved pampering, this is the  perfect place to planthe  ultimate day she’ll never forget!

OVER 10,000 RUNNERS ROCK THE BLOCK AT THE MUSIC RUN™ BY PHILAM VITALITY IN MANILA

An infectious and energetic blend of music filled the atmosphere at McKinley West as over 10,000 participants, a.k.a. Music Runners™ ran, danced and partied at the second edition of The Music Run™ by Philam Vitality . The event, hailed in other countries as the Ultimate 5k Running and Music Festival , returned to Manila bigger and bolder following a smash-hit debut at the Philippine Arena last year.

How Much Do You Know About Hollywood’s Grandest Trophies?

Fun facts about the awards season’s most prestigious icons The awards season will soon be in full throttle and it won’t be long before the red carpet rolls out for the luminaries of Hollywood’s music, film, and television scenes. There are a lot of things we watch out for as the countdown begins to some of Hollywood’s brightest nights: the Golden Globe Awards, People’s Choice Awards, and the Screen Actors Guild (SAG) Awards ceremonies. While we wait to have a glimpse of the best celebrity outfits, the most gorgeous celebrity couples, and   the most stirring acceptance speeches, it is the fervent hope of the night’s nominees to bring home symbols of dramatic milestones for their careers.   While the guesses keep coming in as to who will emerge most triumphant this awards season, we take a look at the precious mementoes that the nights’ nominees hope to win.