In a dynamic celebration of Filipino entrepreneurship, SM Supermalls proudly unveiled the micro, small, and medium enterprises (MSMEs) Champions' Wall, a visual tribute to the resilience, dedication, and excellence of the country’s 17,000 MSMEs. Held at the SM Mall of Asia (MOA), the special event gathered distinguished
guests to honor the 2024 Presidential Awardees for MSMEs, recognizing their invaluable contributions to the
nation’s business landscape.
guests to honor the 2024 Presidential Awardees for MSMEs, recognizing their invaluable contributions to the
nation’s business landscape.
A symbol of innovation and perseverance
The MSME Champions' Wall stands as a symbol of innovation and perseverance, embodying the journey of
Filipino entrepreneurs who continue to thrive despite challenges. Designed as a fusion of creativity and
storytelling, the installation showcases the diverse industries and success stories that define the MSME sector.
The MSME Champions' Wall stands as a symbol of innovation and perseverance, embodying the journey of
Filipino entrepreneurs who continue to thrive despite challenges. Designed as a fusion of creativity and
storytelling, the installation showcases the diverse industries and success stories that define the MSME sector.
Honoring the 2024 Presidential Awardees
Gracing the occasion were key representatives from the Department of Trade and Industry (DTI), SM
Supermalls executives, and the private sector, along with the esteemed awardees. In his opening remarks,
Jonjon San Agustin, Executive Vice President for Marketing at SM Supermalls, emphasized the importance of providing platforms for MSMEs to grow, stating, “This wall is more than just an installation; it reflects the
relentless spirit of Filipino entrepreneurs who drive economic growth and inspire innovation.”
Supermalls executives, and the private sector, along with the esteemed awardees. In his opening remarks,
Jonjon San Agustin, Executive Vice President for Marketing at SM Supermalls, emphasized the importance of providing platforms for MSMEs to grow, stating, “This wall is more than just an installation; it reflects the
relentless spirit of Filipino entrepreneurs who drive economic growth and inspire innovation.”
The highlight of the event was the formal recognition of the 2024 Presidential Awardees for MSMEs,
individuals, and businesses that have demonstrated outstanding performance, innovation, and community
impact. Each awardee shared their journey, underscoring the vital role that MSMEs play in job creation,
industry growth, and national development.
individuals, and businesses that have demonstrated outstanding performance, innovation, and community
impact. Each awardee shared their journey, underscoring the vital role that MSMEs play in job creation,
industry growth, and national development.
SM Supermalls' commitment to MSME growth
SM Supermalls remains committed to championing local businesses through initiatives such as the SM for
MSMEs Program, which provides entrepreneurs with greater market opportunities, business support, and
nationwide visibility.
SM Supermalls remains committed to championing local businesses through initiatives such as the SM for
MSMEs Program, which provides entrepreneurs with greater market opportunities, business support, and
nationwide visibility.
With this initiative, SM Supermalls continues to strengthen its support for MSMEs, reinforcing its commitment to being a true partner in their journey toward success. As the MSME Champions' Wall stands tall at SM
MOA, it will serve as an enduring reminder of the resilience, passion, and excellence of Filipino entrepreneurs.
For MSMEs who wish to join the program, visit msme.smsupermalls.com.
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