Daily Newsmakers

Every first Friday and Saturday of the month, SM Supermalls transforms into a hub of sustainability through  its nationwide ‘Trash to Cash’ (TTC) recycling market, where individuals can exchange recyclable waste for  cash. This initiative, part of SM Supermalls’ Waste-Free Future campaign, has been a long-running program  since 2007 that encourages waste segregation, recycling, and environmental awareness while also benefiting  communities financially.

The SM Waste-Free Future initiative endeavors to reduce waste generation and increase the rate of diversion. It is not “out of sight, out of mind”; landfills are not just eyesores in remote areas, but they also pose a  significant health risk to the communities around them and emit a substantial amount of greenhouse gases from decaying food waste.